Breakthrough growth in functional and pet ingredients at Fi Vietnam 2026
Overview of Fi Vietnam 2026
Fi Vietnam 2026, a prominent exhibition focused on food and beverage ingredients, flavors, and processing additives in Vietnam, is set to take place from May 13-15 at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. This event is anticipated to be a key platform for industry professionals, offering insights into the latest trends and innovations shaping the food and nutrition landscape.
New Highlights in the Exhibition
The upcoming edition of Fi Vietnam will introduce two new highlights: functional ingredients and pet food ingredients. These additions reflect the evolving consumer demands and emerging growth areas within Vietnam's food and nutrition industry. The exhibition aims to bring together both domestic and international suppliers, providing a comprehensive range of ingredient solutions that support product development, enhance quality, and address the expanding market trends across Vietnam and the broader region.
According to the Vietnam Functional Food Association's (VAFF) annual report, the functional foods market in Vietnam continues to show strong momentum. The market size has reached US$2.4 billion, with an average annual growth rate of 15%. Notably, around 60% of Vietnamese consumers have used functional food products, indicating significant demand potential and long-term growth opportunities.
Vietnam's Role in the Regional Functional Foods Value Chain
Vietnam is increasingly becoming a crucial link in the regional functional foods value chain. This is supported by its rich native botanical resources, competitive production costs, and accelerating international integration. In line with the rapid expansion of the functional food sector, Fi Vietnam 2026 will debut a dedicated Functional Ingredients zone. This area will showcase advanced ingredient solutions for nutrition and health, facilitating direct engagement between buyers and suppliers while highlighting product innovation driven by local botanical advantages, modern extraction technologies, and contemporary nutritional science.
Growth in the Pet Food Market
In parallel, Vietnam's pet food market is entering a phase of stable and promising growth. According to Mordor Intelligence, the market is projected to grow at a compound annual growth rate (CAGR) of 7.7% during 2025-2030. The market size is estimated at US$156.1 million in 2025 and expected to reach US$226.3 million by 2030. Pet food accounts for 50.1% of the market, while treats, veterinary diets, and related products make up the remaining 49.9%.
Within this segment, pet functional food and nutritional supplements are forecast to grow at a robust CAGR of 11.9% through 2030, driven by the "pet humanization" trend and rising demand for specialized, health-focused nutrition solutions. Responding to this growth trajectory, Fi Vietnam 2026 will introduce a Pet Food Ingredients highlight for the first time. The dedicated area will focus on ingredient solutions tailored specifically to the pet food sector, offering a broad overview ranging from core nutritional inputs to functional supplementation. The initiative aims to support manufacturers in optimizing formulations and enhancing product value as standards of pet care continue to rise.
Expectations for Fi Vietnam 2026
According to the organizers, Fi Vietnam 2026 is set to be the largest and most international edition in the event's history. More than 300 exhibitors, 9,000 industry visitors, and participants from 40 countries are expected to attend. With a strong emphasis on innovation and sustainability, Fi Vietnam continues to spotlight the best of regional and global offerings in ingredients, flavors, and food and beverage technology. From Vietnam's traditional ingredients to cutting-edge international solutions, the exhibition positions itself as a comprehensive sourcing and networking hub under one roof.
For more information, contact via email fivietnam@informa.com. Visitor registration is available here.
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